Avvocating 2011: Google Analytics and Website Optimizer

May 17th, 2011 by Megan Olendorf

Joshua Knox, Global Product Operations Manager at Google, will cover Google Analytics and Website Optimizer at the Avvocating Conference in Orlando, Florida:

Learn how to use Google’s free Website Analytics tool to monitor how many people visit your website, where they come from and what they read. Learn the definition of key terms like visitors, sessions, bounce rates, entry pages, time on site, time on page and how to filter your audience into different segments for advanced behavior tracking. Discover how to improve your website’s performance through A/B testing by implementing Google’s free Website Optimizer Tool.

Josh has worked on Google Analytics for the past five and a half years, and as the Global Operations Manager works on product strategy and roadmap. He also manages several consultative projects in the global sales organization to drive adoption and usage of data for strategic AdWords, AdSense and DoubleClick clients. His background includes work on AdWords and Website Optimizer.

Join us for Avvocating in Orlando, Florida May 19-20!

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