The Power of Avvo Answers
I love to see lawyers get business through Avvo Answers. Here’s a great article from the Wisconsin Law Journal speaking to the power of Avvo Answers. This excerpt really says it all:
“[Lawyer Karyn T.] Missimer says that Avvo Answers has increased the number of visits to her Web site.
‘I’m my own Web master, for now, and I use Google Analytics to keep track of the hits on my Web site,’ she says. ‘I’ve found that, when I go through periods of time without answering many questions, the hits on my Web site go down.’
In addition, she estimates she gets about one new client per month that she can directly trace to an answer to a question posted on Avvo.
Eric T. Raskopf, of Eric T. Raskopf Attorney at Law in Oconomowoc, also answers an occasional Avvo question, though not nearly as frequently as Missimer. While he cannot say that a new client has told him, ‘I hired you because you answered a question on Avvo,’ a sizeable number have said, ‘I found you on Avvo.’”
And if that’s not enough to have you answering thousands of Avvo questions per week, take a look at this Avvo Profile. The lawyer, Kimberly Ann Kralowec, has answered only two questions on Avvo (at the time of posting); but already one of her questioners turned into a client. The questioner left a review saying:
“I found Ms. Kralowec on avvo.com when she responded to a question I posted. When I needed to actually get detailed legal advice, I called her because she is in the same city where I live. She agreed to make one phone call to the other side’s lawyer for a small contingency fee, then did way more than that.”
Reading this sort of stuff is so gratifying. May we continue to build products that achieve this level of goodness – wins for both consumers and lawyers.
Mark




