Archive for November, 2008

Avvo Launches Law School Rankings

November 10th, 2008 by Mark Britton, CEO

This summer we were sitting around the lunch table and someone said, “I wonder where the top Avvo-rated lawyers went to law school.” Intrigued (and being backed by one of the largest databases of legal information in the country), we ran a couple of queries and voila . . . we suddenly had a fascinating glimpse into how the different law schools stacked up. And now we offer that glimpse to you!

As a preview, I will say “congrats” to Yale and “sorry” to Florida Coastal School of Law.

This portion of the site is a work in process. We will be building this out over time, but even today you are able to look up your school and see all of its Avvo statistics. Here the profile for my alma mater George Washington Law School. It is very fun data to muck-around in.

Be Rated!

Mark

New Profiles and New Advertisements

November 10th, 2008 by Mark Britton, CEO

I’m proud to announce some cool new changes to the Avvo marketplace:

First, we have redesigned our Avvo Profile to be one page, rather than an “Overview” page backed-up by tabs. Why the change? Well, as part of our ongoing effort to better understand user behavior on our site, we learned that people were not always discovering information on the tabs. By putting a lawyer’s profile all on one page, users must simply scroll down the page rather than click multiple tabs. Early feedback has been great, but we would love to hear yours. Personally, I think it looks amazing – kudos to the Avvo development and design teams.

Second, you will notice new, Avvo-generated advertising throughout the site. In the photo above it is the green box next to the profile, in the “C” column. We have always had Google ads on the site, but we are starting to test our own to understand which ads work best where, etc. We intend to roll-our our fully baked advertising platform in the first quarter of 2009.

Speaking of Avvo advertising, if you are interested in purchasing any, please let us know. We may even be able to get you in the test this quarter. “Of course I am interested,” you say. Well, we have the perfect person at Avvo for you to talk to. Her name is Shannon Glover and she loves to talk to lawyers (honest). Her email is Shannon@avvo.com or you can call her at 206-734-4125.

We look forward to hearing from you!

Mark

Linkbrokers Gone Wild

November 10th, 2008 by Conrad Saam, Marketing

I regularly receive (and ignore) link exchange requests. This one was so inane that I just had to share. California Sperm Donor to Avvo to Christian Singles.
Excerpts from the email:

    Your link will be placed here: http://www.beacaliforniaspermdonor.com (It

Avvo on Fox’s Morning Show

November 4th, 2008 by Mark Britton, CEO

Here is a great segment on Fox’s Morning Show with Mike and Juliet where they talk about great “freebies” including Avvo. It is really neat to hear the audience oohing and ahhing about our product. Although we ooh and ah about it quite a bit around here, it is still nice to have the TV-audience affirmation. :-)

Here is a link to the top bankruptcy lawyers list mentioned in the segment.

Foxy! (said with an Austin Powers snarl)

Mark